Choose a Domain Name That Will Give You A Higher Search Ranking
Today I will like to shed some light on choosing a domain name. If you are looking to start a website then it is a good idea to begin by choosing a domain name that will help put you at the top of the search rankings and bring traffic.
What I have discovered is that the search engines use crawlers to search their data banks for websites that pertain to the specific keywords or phrases. Once a keyword or phrase is typed in; the search engine will crawl to find relevent websites. I have found that with a search to a specific keyword, a search engine will usually bring up in the top 20, websites that contain the keyword in the domain name. Please understand that your title, meta tags and body scripts should be also optimized with keywords.
For instance, they will use the title name, meta tags and body for keywords relevent to the search. The domain name also will have a major impact on how a website is catagorized.
My suggestion:
1.) Find the best major keyword pertaining to your website content.
2.) Try to fit the keyword into your domain name. Reason is one word domain name are rare to find, so try to use a second major keyword.
3.) Try your best to make the domain name as short as you can. Reason is because the shorter the name and more relevence it has to your product or content; the more value you will bring to the domain. You may one day find a person with interest in your domain name and they may offer you a price you may find to be surprising.
4.) Try to use 2 words, if 3 word names then make them short. EXAMPLE: Your content or product has to do with selling shoes, so try to use specific keywords to your products such as
- shoes4u
- sellshoes
- cheapshoes
A great tip is that you may use dashes. If you have found a domain name you want but is taken, you can use dashes to separate the words. EXAMPLE: You found that cheap shoes is already taken in the exchange you want (.com, .us, .net) you can try to use cheap-shoes.
Summary:
A domain name with a major keyword in it and in conjunction with strong and relevent keyords in the title, meta tags and body text of your website, will bring your site to top of the search engine rankings.
